XBOX INSTAGRAM & TIK TOK

Alongside 5 artists from around the globe, Xbox asked us to promote their new Series S on social by exploring a simple question: what does play mean to you?

 

Brief

Capture the spirit of “play” through 5 custom Xbox Series S’s as unique and bespoke as the artists who created them.

Insight

While “Play” is different for everyone, community is the global thread that weaves through.